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A Creative Education: Shaping the Creative Industries Professionals of Tomorrow

II St.Petersburg International Cultural Forum: Roundtable discussion "A Creative Education: Shaping the Creative Industries Professionals of Tomorrow" (58-60 Galernaya Street).

The pace of the development of creative industries in Russia today is faster than established educational institutions and training programmes can keep up with. This leads to a lack of professionals in the industry who able to launch competitive, successful start-ups and run creative projects. This is a problem that all of culture in Russia is facing today.

Can creative industries and the economy of knowledge continue to develop with established educational patterns which are already in place? Do creative projects in Russia face similar problems as they do in the West? Can Russian Universities prepare professionals for the current dynamic cultural environment? How can education and training programmes be reformed and what skills do creative professionals lack?

The topic of creative education is directly connected with the problem of the public perception of the creative industries and projects. In the majority of the regional areas of Russia creative projects have a low profile and are low-wage. Educating general public on the role and the economic potential of creative industries is another challenge both, for creative institutions and Universities.

These topics will be raised at a roundtable discussion on 2 December, organised by the St.Petersburg State University, Faculty of Liberal Arts and Sciences (Smolny College) and London-based charity Calvert 22 Foundation. The discussion will gather local professionals in creative industries, representatives of Russian and international Universities, who will present the results of their research on creative industries, as well as creative graduates and their career patterns, and alumni who can give an overview of their personal experience.


  • 2:00-2:20pm – Registration
  • 2:20-2:30pm – Discussion begins. Greeting by Valery Monakhov
  • 2:30-2:50pm – Jonathan McClory Opening remarks from the Moderator; Ekow Eshun Calvert Forum presentation, Survey/Workshop results, outlining future plans
  • 2:50-3:05pm – Q&A on Calvert Forum
  • 3:05-3:10pm – Introduction to event
  • 3:10-3:30pm – Marina Matetskaya Business education in creative industries: results of a survey among St.Petersburg universities (Speech on a recent research of career patterns and business education within Russian traditional educational programmes for students aiming to work in creative industries)
  • 3:30-3:40pm – Sepake Angiama Speech on Manifesta’s educational programmes, working with the audience and finding young professionals to work with the biennale
  • 3:40-3:50pm – Philip Fedchin On the role of liberal education
  • 3:50-4:00pm – Olesya Turkina Developing Philip Fedchin’s topic on the connection between liberal education and creative education
  • 4:00-4:10pm – Masha Godovannaya On gender aspects of creative education

Coffee break

  • 4:30-5:30pm – Open discussion
  • 5.30-5.40pm – Summary and conclusion

Among the speakers:

  • Dr. Philip Broadhead, Deputy Rector, University of the Arts London
  • Ekow Eshun – creative director of the Calvert 22 Foundation, editor-in-chief of The Calvert Journal, an online guide to creative Russia
  • Philipp Fedchin –  senior lecturer, St.Petersburg State University, Faculty of Liberal Arts and Sciences
  • Masha Godovannaya – senior lecturer, St.Petersburg State University, Faculty of Liberal Arts and Sciences
  • Marina Matetskaya – senior fellow, Higher School of Economics, St.Petersburg Branch, Laboratory for cultural economy
  • Jonathan McClory – creator of the Institute for Government-Monocle Magazine Soft Power Index, expert on creative industries, moderator
  • Valery Monakhov – associate professor, St.Petersburg State University, Faculty of Liberal Arts and Sciences
  • Angiama Sepake – Manifesta Foundation, head of Education Department
  • Olesya Turkina – senior lecturer, St.Petersburg State University, Faculty of Liberal Arts and Sciences, curator